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$122,500 across two contests

The affiliate prize pool, honestly explained

Two separate contests, real cash on top of your commission. Here's exactly how each one works — and who's actually positioned to win them.

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Two contests, $122,500 total

Short answer: the Opt-In Race pays the top two affiliates who drive the most free registrations before the sales event ($15,000 and $5,000). The Sales Leaderboard pays the top five affiliates by Monetise sales volume ($50,000, $25,000, $15,000, $10,000 and $7,500). You can place in both at once, and both run alongside — not instead of — your normal per-sale commission.

Contest 1: the Opt-In Race

This contest is decided purely by volume of free registrations, before anyone has bought anything. It rewards reach and list size more than persuasion skill — the affiliate who can put the opt-in link in front of the most people fastest has the structural advantage, regardless of how well those registrants ultimately convert.

Contest #1

Opt-In Race

Most free registrations before the sales event
🥇
1st place
$15,000
🥈
2nd place
$5,000
Contest #2

Sales Leaderboard

Most Monetise revenue tracked to your link
🥇
1st place
$50,000
🥈
2nd place
$25,000
🥉
3rd place
$15,000
4th place
$10,000
🌟
5th place
$7,500

The top five also pick an extra prize

Stacked on top of the cash: a private 1:1 with Iman Gadzhi or Russell Brunson, a seat in Russell's private book-and-resource library, or a full year inside his Inner Circle mastermind.

Who realistically wins each one

Be honest with yourself about this before you plan your promotion around the leaderboard. The Opt-In Race rewards affiliates who already have a large list, a large following, or a paid-media budget large enough to generate volume fast — five-figure registration counts aren't unusual for established media buyers, and that's the bar you're competing against.

The Sales Leaderboard is even more concentrated. Placing in the top five means out-converting every other affiliate in the program on a $1,995 product, which almost always means either a very large, warm audience or a paid-acquisition operation sophisticated enough to run profitable ads against a launch. Both contests structurally favor affiliates who were already going to run big volume anyway — the prize pool is an extra incentive for them, not a realistic primary goal for a smaller affiliate.

If you're a smaller affiliate, ignore the leaderboard

Here's the honest math: if you have a modest list or following, your realistic path to earning from this program is your per-sale commission — up to $1,032 per customer — not a leaderboard placement you're statistically unlikely to reach. Planning your effort around "maybe I place 5th" is a worse strategy than planning around "how many qualified people can I actually get to register and buy."

That doesn't mean ignore the contests entirely — if you place, it's a genuine bonus on top of commissions you were already earning. It means don't let the size of the prize pool distort how you allocate your time. Promote as if the leaderboard didn't exist, and let any placement be a surprise rather than the plan.

Prize pool questions

Can I win both contests at the same time?

Yes. The Opt-In Race and the Sales Leaderboard run simultaneously and are judged independently, so a single affiliate could place in both.

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Do the contest prizes replace my regular commission?

No. Contest winnings are additional to your normal 40% per-sale commission, not a substitute for it. You earn commission on every tracked sale regardless of where you land on either leaderboard.

Is it worth trying to win the Opt-In Race with a small list?

Realistically, the top spots tend to go to affiliates with large existing audiences or paid-media budgets. A smaller affiliate can still register plenty of people and earn solid commission — just don't count on a leaderboard win as your primary outcome.

What are the extra prizes for the top five on the Sales Leaderboard?

A private 1:1 with Iman Gadzhi or Russell Brunson, a seat in Russell's private book-and-resource library, or a full year inside his Inner Circle mastermind — each top-five finisher picks one, on top of the cash prize.

Where do I track my contest standing?

Inside your FirstPromoter partner dashboard once you're approved and active — the same place your tracking link and sales data live.

Commission first. Prizes if they happen.

Free to join · Tracked on FirstPromoter · Up to $1,032 per customer

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